Could you donate a day for Maggie’s?

What could be more valuable than your time?

Simon Cowell, Rod Stewart, Pixie Lott and Paul O’Grady are among the stars that have pledged their support to Daybreak’s Donate a Day initiative that launched on Monday 23 May 2011.

The fully interactive initiative will encourage viewers young and old to pledge their time to help a worthy cause or those in need – from doing a neighbour’s shopping, transforming a piece of waste ground, decorating a community centre to simply offering an elderly person some company. And as part of the initiative viewers will see Adrian Chiles, Christine Bleakley, and other members of the Daybreak presenting team donate their time over the course of the week for various causes.

Adrian will return to Birmingham to spend the day with Age UK, Christine will visit the Teenage Cancer Trust in Cardiff, Dan will teach tennis to inner city kids, Kate will work in a Save the Children store and Dr Hilary will spend the day at a hospice in Exeter.

Stars of Emmerdale and Loose Women will also be donating their time across the week as part of the initiative.

Christine Bleakley said: “Time is precious and in today’s busy world it’s easy to lose track of what‘s important around us. Family, friends, the local community and charitable causes could all benefit from a few hours of our time. Daybreak is launching Donate a Day to encourage you to give up a little bit of time to make a big difference."

Laura Lee, CEO for Maggie’s said: “Maggie’s are fortunate to have some inspirational volunteers that really help to make the charity work. I was back in our Edinburgh Centre recently and we have two shining examples of volunteers there in Jim and Ruby, who help in a number of ways. We are also fortunate to have some fantastic volunteers that help with admin support in our offices. Maggie’s offer time and support to people living with cancer, time is so precious and if you can offer your time to Maggie’s we will ensure your skills are used in the best way possible."

If you or your company would be interested in donating a day for Maggie’s please email Natalie Morris at natalie.morris@maggiescentres.org.